How Article Marketing Will Make You a Fortune

How Article Marketing Will Make You a Fortune

© Jeremy M. Hoover

http://jhooverwebcopy.com



Article marketing—the simple act of writing one 400

word article and submitting it to various sites—is the

surprise online marketing medium of the past year.

For a couple years, new marketers have been advised to

promote their businesses by writing and distributing

articles.



This worked so well that recently article marketing

has hit the mainstream. Sites like EzineArticles.com

have helped to create perfect conditions for article

marketing. Far from being an underground or little

noticed way of marketing, article marketing has come

into its own as a premier form of marketing.



What's best about this marketing form is that by and

large it's free to use. Simply write an article, do a

little research to discover a premium list of article

sites and email groups, submit your articles, and

you're done!



But what exactly does article marketing do?



1. Article marketing establishes you as an expert.

Your goal as an article marketer is to write several

articles per week (usually 3-5) about the niche target

your business serves. At this rate, over the course

of a year you will have written between 150-250

articles. By the time you have written this many

articles, you will know your subject or niche

inside-out, and it will show! Any person who reads

one of your articles and finds their way to your other

articles or your business site will feel comfortable

with you as an expert because of your knowledge.



2. Article marketing helps you rank well with the

search engines.

Because you are posting each article on your own

website and on numerous other websites, you are

providing search engines with a number of paths back

to your business site. When the search engines find

your main site, they will keep returning. When you

continue to update your site, your articles will be

indexed, and as more and more searchers find your site

via the search engines, your ranking will go up. All

these factors help you to place better in the search

engines.



3. Article marketing gives you a lot of exposure.

One of the best features of article marketing you want

to tap in to comes from the article sites themselves.

They exist to allow publishers and webmasters with

information for their sites. When a publisher finds

your article on such a site, she can reprint your

article on her site or in her ezine. This clearly

benefits you—the more times your article is reprinted,

the more exposure you get.



If you only do one thing to market your business the

rest of this year, make sure it is article marketing!



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Jeremy Hoover is an online freelance writer who

specializes in writing 300-500 word articles for

website owners that establish them as experts and

position them well in the search engines. Read

Jeremy's marketing blog at

http://jhooverwebcopy.blogspot.com , or order articles

from his at http://jhooverwebcopy.com .